Comments on: The #1 Key to Investment Blogging

By: The Value of Content SeekingAlpha Has Received For Free – World Beta – Engineering Targeted Returns and Risk

Wed, 10 Mar 2010 00:25:48 +0000

[...] that then gets reblasted everywhere like Yahoo Finance. After all, if you remember my old post The #1 Key to Investment Blogging is quantity not quality if your goal is [...]

By: hyip41

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By: LincCampbell

LincCampbell — Sat, 21 Nov 2009 00:21:14 +0000

Good job implementing your discovery.

By: microcapspeculator

microcapspeculator — Thu, 19 Nov 2009 18:46:25 +0000

Mebane, this is a very interesting analysis. Thanks for including my site.

Two questions jump out at me: 1. for which sites do you think that high readership allowed greater posting, rather than the inverse causal relationship? DealBreaker, for example, can afford to pay writers to post a lot because it has a high readership and the ad revenues that come as a result. Zero Hedge probably gets more contributors because it has a high profile. 2. to what extent does increasing posting lead to greater reader churn? C. Maoxian hit on something I have noticed with my own site — when I significantly increase my rate of posting I do see increased uniques, but also see a spike in unsubscribes from my rss feed.

Love to hear your thoughts on these topics.

By: admin

admin — Thu, 19 Nov 2009 16:13:37 +0000

There is a big move down today in the stock market.

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By: macclary

macclary — Thu, 19 Nov 2009 15:08:54 +0000

Interesting data. I have enjoyed your recent push to a higher post rate btw. For comparison with the rest of the blogosphere technorati ranks Zero Hedge at #86 overall for blogs, and Big Picture is #100. (http://technorati.com/blogs/top100/page-4/)

Tim at the Four Hour blog takes the opposite approach where he tries to get as much readership as possible out of good quality but infrequent posts. http://www.fourhourworkweek.com/blog/2009/06/29...

One thing that I wouldn't copy from him is that the comments on his blog seem to be filtered so that the conversation is totally one-sided. Try posting "Tim you are wrong for these reasons..." ;-> Also he isn't ranked in the top 100 by technorati...

By: Eric Stanhope Hirschberg

Eric Stanhope Hirschberg — Thu, 19 Nov 2009 14:27:52 +0000

akaip makes some good points. A linear regression might not be called for. What does it look like when you winsorize the top 5 outliers? Also how are RSS feed reader aggregates accounted for?

By: akaip

akaip — Thu, 19 Nov 2009 11:45:42 +0000

Looks way too noisy to me. Too little data points beyond 100 (posts? Pls label graph axes) to draw any conclusion.

Also, linear fit? Looks more like any growth curve – a sigmoid, but there just isn't enough data to conclude.

How about paying some students to hand label 1000 posts based on :

– timely (time between the content timing of the post and posting time)
– actionable (can you buy/sell based on this)

I think there might be some stuff there.

Give me one actionable and timely information a day, and I can guarantee high readership

By: Eric Stanhope Hirschberg

Eric Stanhope Hirschberg — Thu, 19 Nov 2009 11:32:25 +0000

It's my belief that the new media, which had its origins grounded in the dislike of traditional media outlets, is going through the same debasement process. If it is true that content gets eyeballs, as fox, msnbc, and others know well, then the bloggers who manufacture the most content win. In fact, manufacturing content becomes more important than the content itsself, which leads us full circle to the problems of traditional media.

By: C. Maoxian

C. Maoxian — Thu, 19 Nov 2009 01:31:15 +0000

Thanks for including my site in the study. I used to read Barry's Big Picture blog but stopped when he began featuring guest writers and there started to be too many posts showing up in my feedreader. It's kind of like Twitter — if someone tweets too much, I unfollow them. If a blog generates too many posts, I stop reading them. ~C. Maoxian